The strictly standardized mean difference (SSMD) is a measure of effect size.
It is the mean divided by the standard deviation of a difference between the positive and negative control.
$$\gamma=\frac{\mid\mu_n - \mu_p\mid}{\sqrt{\sigma_n^2 + \sigma_p^2}}$$
The SSMD can be easily be interpreted as it denotes the difference between positve and negative controls in units of standard deviation.