It is truncated dataset with data from product test of two samples of chocolate sweets. 150 respondents tested two kinds of sweets (codenames: VSX123 and SDF546). Sample was divided into two groups (cells) of 75 respondents in each group. In cell 1 product VSX123 was presented first and then SDF546. In cell 2 sweets were presented in reversed order. Questions about respondent impressions about first product are in the block A (and about second tested product in the block B). At the end of the questionnaire there is a question about preferences between sweets.
product_testA data frame with 150 rows and 18 variables:
id Respondent Id.
cell First tested product (cell number).
s2a Age.
a1_1 What did you like in these sweets? Multiple response. First tested product.
a1_2 (continue) What did you like in these sweets? Multiple response. First tested product.
a1_3 (continue) What did you like in these sweets? Multiple response. First tested product.
a1_4 (continue) What did you like in these sweets? Multiple response. First tested product.
a1_5 (continue) What did you like in these sweets? Multiple response. First tested product.
a1_6 (continue) What did you like in these sweets? Multiple response. First tested product.
a22 Overall liking. First tested product.
b1_1 What did you like in these sweets? Multiple response. Second tested product.
b1_2 (continue) What did you like in these sweets? Multiple response. Second tested product.
b1_3 (continue) What did you like in these sweets? Multiple response. Second tested product.
b1_4 (continue) What did you like in these sweets? Multiple response. Second tested product.
b1_5 (continue) What did you like in these sweets? Multiple response. Second tested product.
b1_6 (continue) What did you like in these sweets? Multiple response. Second tested product.
b22 Overall liking. Second tested product.
c1 Preferences.