Tuna: Choice of Brand for Tuna
Description
a cross-section number of observations : 13705
observation : individuals
country : United States
source
Kim, Byong--Do, Robert C. Blattberg and Peter E. Rossi (1995) Modeling the distribution of price sensitivity and implications for optimal retail pricing, Journal of Business Economics and Statistics, 13(3), 291.References
Journal of Business Economics and Statistics web site : http://www.amstat.org/publications/jbes/.