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mlogit (version 1.1-2)

Catsup: Choice of Brand for Catsup

Description

a sample of 2798 individuals

Arguments

Format

A dataframe containing :

- id: individuals identifiers, - choice: one of heinz41, heinz32, heinz28, hunts32, - disp.z: is there a display for brand z ? - feat.z: is there a newspaper feature advertisement for brand z? - price.z: price of brand z.

References

DIPA:NAUF:CHIN:94mlogit