sim.data

<p>This data set is simulated daily total sales data contaning 958 observations of 2 variables.
`dt`: date with Date format.
`simulated_sales`: simulated daily sales with numeric format.</p>

datasets

Analysis and measurement of promotion effectiveness on a given target variable (e.g. daily sales). After converting promotion schedule into dummy or smoothed predictor variables, the package estimates the effects of these variables controlled for trend/periodicity/structural change using prophet by Taylor and Letham (2017) <doi:10.7287/peerj.preprints.3190v2> and some prespecified variables (e.g. start of a month).

Nahyun Kim

promotionImpact

Analysis & Measurement of Promotion Effectiveness

Hyemin Um

Eunjo Lee

 NCSOFT Corporation

sim.data function

<p>A dataset containing 958 observations of 2 variables.</p>

Format

Daily Total Sales — sim.data

Daily Total Sales

sim.data: Daily Total Sales

Description

Usage

Arguments

Format