value_fit_plot

<p>generate ggplot with fitted and target values</p>

internal

Analysis and measurement of promotion effectiveness on a given target variable (e.g. daily sales). After converting promotion schedule into dummy or smoothed predictor variables, the package estimates the effects of these variables controlled for trend/periodicity/structural change using prophet by Taylor and Letham (2017) <doi:10.7287/peerj.preprints.3190v2> and some prespecified variables (e.g. start of a month).

Nahyun Kim

promotionImpact

Analysis & Measurement of Promotion Effectiveness

Hyemin Um

Eunjo Lee

 NCSOFT Corporation

value_fit_plot function

generate ggplot with fitted and target values — value_fit_plot

generate ggplot with fitted and target values

value_fit_plot: generate ggplot with fitted and target values

Description

Usage

Arguments