radiant (version 0.1.95)

plot.conjoint: Plot method for the conjoint function

Description

Plot method for the conjoint function

Usage

"plot"(x, ca_plots = "pw", ca_scale_plot = FALSE, shiny = FALSE, ...)

Arguments

x

Return value from conjoint

ca_plots

Show either the part-worth ("pw") or importance-weights ("iw") plot

ca_scale_plot

Scale the axes of the part-worth plots to the same range

shiny

Did the function call originate inside a shiny app

...

further arguments passed to or from other methods

Details

See http://vnijs.github.io/radiant/marketing/conjoint.html for an example in Radiant

See Also

conjoint to generate results

summary.conjoint to summarize results

Examples

result <- conjoint(dataset = "mp3", ca_dep_var = "Rating", ca_indep_var = "Memory:Shape")
plot(result, ca_scale_plot = TRUE)
plot(result, ca_plots = "iw")